What social media platforms do you use actively?

A little bit of statistics for those who say social media can be avoided in business.

Let’s do a ranking for social media platforms.

Here are the

20 most popular social media platforms

as of October 2023 (probably didn’t change much since then), ranked by the number of monthly active users (in millions) :

1. Facebook – 3,030

2. YouTube – 2,491

3. WhatsApp – 2,000

4. Instagram – 2,000

5. WeChat – 1,327

6. TikTok – 1,218

7. Facebook Messenger – 1,036

8. Telegram – 800

9. Snapchat – 750

10. Douyin – 743

11. Kuaishou – 673

12. X/Twitter – 666

13. Sina Weibo – 599

14. QQ – 500

15. Pinterest – 478

16. Reddit – 430

17. LinkedIn – 400

18. Viber – 260

19. LINE – 220

20. Tumblr – 200

How many of them do you use actively in your business?

Maybe this ranking of social media platforms will help you to use them actively.

I hope you think about that!

Source:

(1)https://www.statista.com/statistics/272014/global-social-networks-ranked-by-number-of-users/.

(2) Top Social Media Platforms for Your Brand in 2024 – Buffer. https://buffer.com/library/social-media-sites/.

(3) The Fastest Growing Social Media Platforms of 2023 [New Data]. https://blog.hubspot.com/marketing/fastest-growing-social-media-platforms.

(4) 28 Top Social Media Platforms Worldwide – Semrush. https://www.semrush.com/blog/most-popular-social-media-platforms/.

(5) List of social platforms with at least 100 million active users. https://en.wikipedia.org/wiki/List_of_social_platforms_with_at_least_100_million_active_users.